11 December 2021
December is the celebration month. Just before this we already have a day of joy. We celebrated Giving Tuesday together with you. Here are a few glimpses behind the scenes.
Today we are dedicating ourselves to the theme of Giving Tuesday. This day is very special for us. It is a very active day for us. On this day, year after year, we count on you and on your support. Giving Tuesday is on the calendar for us every year. For the campaign and everything around this day, we need a lot of time in advance. Preparations are in full swing all month.
For us, Giving Tuesday is a day of resistance, resistance to the mass consumption of Black Friday. Giving Tuesday is the day after the spending spree of many. It is the day we join together to make something special and good. This day has been celebrated since 2012. On this day, you can express your gratitude in a special way. New jeans, a new phone or a new gadjet? Many have supported the week rich in consumption. In the long run, material things very rarely give you a lasting sense of happiness. With ToM and our work, it’s quite different. Our tasks fulfill us and bring us joy.
We are often asked this question. Very many NGOs and other organizations ask for donations and support on this day. The crucial thing about the commitment is that all the money is put into our project in Malawi. We try to create as much transparency and openness as possible for our work at ToM. The work of the OffSite team remains volunteer, and we look forward to watching ToM grow year after year.
But now we all live in turbulent and uncertain times. The pandemic has hit us very hard as a project as well. Life is not easy and it is upside down. A donation of a few euros changes with us ready. Even if you do not have the opportunity to support us right now, then we do not want to criticize or blame you. Then share our Instagram channel with 5 friends* who don’t know us yet. Small steps for more visibility help us too.
The Fundraising and Social Media teams are especially excited about the Day of Giving every year. Texts are diligently written for our various channels, but also for our newsletter. Internally, it is also of particular importance for us to kick-off Giving Tuesday. In this collaboration, we support each other and reach out to each other. This year’s special focus was the video in which the On-Site Team in Malawi showed and collected what they associate with their work. Take a look if you haven’t seen it yet.
We are very happy to announce that we were able to raise €1,654 with 44 donations during Giving Tuesday 2021. Excited to start the coming year together and make more of a difference once again. Thank you for your support and backing.
Internally, we would also like to use this blog post to point out that we appreciate and support each other’s work. Therefore, thank you to everyone who made Giving Tuesday a special day and contributed intensively. A special big thank you goes to Nadja, who did a great job organizing and setting up the preparation.
We are excited to have a new #FacesOfTom interview soon. Are you curious yet and do you want to be part of the team too? If you have any questions for the OffSite team, we are always happy to include them in our interviews. Just drop us a line on our social media. See you soon!
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